About

School Logos

If you would like a copy of one of the official Jesuit Dallas logos, or have any questions about Jesuit's brand standards guide, please contact Candice Price in the communications office.

Anything printed with the official logos should always be proofed and approved by the Communications office as well.

Primary Logo

The School's Primary logo is available in three alternate designs to adapt to the demands of most design treatments.

Circular

Horizontal

Stacked

Secondary Logo

The School's secondary logo is a more casual logo. This logo is available in two alternate designs to adapt to the demands of most design treatments. (We should specify when this logo can be used.)

Stacked

Horizontal

Shield

The Jesuit Dallas shield is the School's most recognizable graphic element. It provides quick recognition and represents the mission and spirit of the School. It may be used prominently in many of our communications and is acceptable in the below color variations. (Please note all logos are only offered in these exact color variations as well.)

Seal

The seal is reserved for official documents from the Office of the President or the Office of the Principal, adding authority and authenticity to important documents, including diplomas. The logos identified above are appropriate for all other uses. To ensure consistency, the different elements in the seal are not to be separated or altered.

Color Guidelines for School Logos

Jesuit Dallas' primary colors are blue and gold.

Each School logo comes in two different color variations: one color and two color. (For all approved color variations see the Shield logo section.) When choosing the color of the logo consider the background. Intentional use of color creates a powerful visual impact.

When the School logo is placed on a light background color, the mark should be reproduced in the two color version, blue, or black.

When the School mark is placed on dark backgrounds, the mark should be be reproduced in the two color reverse, gold, or white.

These color guidelines should also be followed with the Athletic logos as well as the Club & Organization logos.

Background Field

When the logo appears in a background field, be careful to avoid the perception that it is embedded in a shape or pattern. The logo identity may appear on photos or graphs where there is a clear area that does not create a busy, cluttered, or confusing background. Avoid visually distracting or competing backgrounds. 

These background guidelines should also be followed with the Athletic logos as well as the Club & Organization logos.

 

Size and Placement

The minimum width for each School logo is 1.125 inches wide. This ensures that we don't lose the legibility of the name or the clarity of the shield. The horizontal version is recommended for digital environments at a width not less than 150 pixels. When resizing the logo, always constrain proportions by locking the aspect ratio, so the height and width are scaled together.

Please allow a minimum space above, below and on both sides equal to the half-width of the shield. Use the upper portion of the shield as a guide for top/bottom measurements.

These size and placement guidelines should also be followed with the Athletic logos as well as the Club & Organization logos.